lesson 6 juxtaposition
Summary Lesson 6
Juxtaposition
Juxtaposition can be defined as placing two variables, side by side and their contrast or similarities are shown through comparison. Human brain will automatically associate or transfer meaning usually ‘turning’ something familiar to something less familiar or vice-versa.
Definition: A placing or being placed in nearness or contiguity, or side by side; as a juxtaposition of words. Juxtaposition is used in many advertisements in order to get a point across.
LOGICAL ANALOGIES
Logical analogies are analogies, which use similarities in the design, structure or function of to connect back to the subject.
AFFECTIVE ANALOGIES
Affective analogies are the emotional resemblance. The clearest example is the use of an animal to explain a certain characteristic of a person
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